Occasionally, we’ve been asked “Why are you doing this?”, “Who’s it for?”, or “Why should I participate?”. Ensuring we have a clear value proposition is of utmost importance, as our success depends greatly on our ability to collect survey responses and create a valuable set of deliverables.
Additionally, answering these questions is part of a larger strategy we’ve employed to understand where there might be a lack of clarity in our messaging, and drive additional survey responses as we wrap up the first year of our research study.
To help answer these and any other questions, we’re hosting a live chat on Wednesday March 16th 2011 at 2:00pm, and I encourage to join us for an interactive Q&A session.
Have a question for us?
We’d love to hear from you! Here’s how you can participate:
- Submit your questions via Google Moderator,
- Tweet your questions via Twitter to @49pixels,
- Or ask them on the live blog.
And how about you?
What would you like to know about what we’re doing? How can we help you better understand our research process, our long term goals and our deliverables?